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Training On Speech Topics: 6 Top Tips to Terrific
Speech Selection
If you plan to do public speaking the topic of
your speech is a vital consideration because if
you choose the wrong topic, even the greatest
presentation will fall on deaf ears and an empty
room.
Speaking to a room full of chairs is not very
fun or rewarding.
Here are 6 top tips to terrific speech selection
so your speech will be a hit and you won't fall
flat on your face:
- Speak about the "hot topic of the day"
This is a bit controversial because today's
hot topic is tomorrow's cold topic. You may
pack rooms now, but be prepared to quickly
shift topics when the hot topic falls out
of favor. If you're going to create a speech
based on a currently hot topic, I suggest
you don't invest a lot of your time in crafting
your speech because by the time you're done
polishing it the hot topic might already be
yesterday's old news.
- Speak about a "soft topic"
Soft topics are topics such as leadership,
motivation, and improving morale. Soft topics
are more difficult to sell because those hiring
you to speak will typically want some kind
of measurable results, especially if you're
being hired by a company.
- Speak about a "hard topic"
Hard topics are topics such as improving sales,
increasing worker efficiency, and decreasing
costs or expenses. Hard topics are easier
to sell because they provide some kind of
measurable results.
- Speak to your passion
This is a very common "mantra" that speaker's
club and organizations repeat over and over,
but this may actually be one of the weakest
was to select a topic. Their reasoning is
that if you speak from a place of passion,
then that passion will carry over to your
presentation and make for a great speech.
But if your passion is basket weaving, your
audience may be quite limited.
- Speak to make positive change
Is there a political cause care very much
about? Is there some local cause you'd like
to champion? Is there a charity you'd like
to help out? Speaking on behalf of the organizations
that further those causes can give you plenty
of public speaking opportunities.
- Speak to promote your business
This is my personal favorite. Public speaking
is the fastest, easiest, most fun and least
expensive way to promote yourself and your
business. And, it's the most effective because
you get immediate results. People see you
as the expert, they instantly get to know
you and get a good feeling about you. There
are tons of opportunities and venues where
you can speak on your topic of expertise and
get tremendous exposure for you and your business.
Summary:
Topic selection ultimately depends on your goals
and desired outcomes. Ask yourself what results
you want to reach by doing public speaking and
work backwards from there.
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